Reputation Management using Review Websites and Word Clouds
Word Clouds are great way to quickly judge customer reviews sentiment. At a glance, you can get a feel of the important [...]
Direct bookings vs Bookings from OTAs
As a smart hotelier, I am sure you don't keep all your eggs in the same basket and don't depend on a single source for [...]
Interaction with Prime Minister of Portugal António Costa
Our CEO Lalit Saraswat seen here with Prime Minister of Portugal António Costa It was an honour to be part of the [...]
Do us a Flavor – Product Marketing Brilliance
This campaign from Frito-Lay was a stroke of Product Marketing genius. Before we look at how you can benefit, sample this: Frito-Lay opened the [...]
Mobile Friendly Website for Wendell Rodricks
Wendell Rodricks is one of India's leading Fashion Designers. Sancoale Technologies has been proud to be associated with Wendell for over a decade. Our [...]
Start-Up India, Stand-Up India
Our CEO Lalit Saraswat moderated the Panel Discussion on Start-Up India, Stand-Up India organised by Confederation of Indian [...]
Real Beauty Sketches
Dove Real Beauty sketches has become an Internet viral campaign sensation. If you haven't seen it, spend the next three minutes watching it before [...]
Google Apps for your Business
I love recommending Google Apps to my clients. It is one of the few services that I trust. Guaranteed Uptime of Google Apps [...]
How your Hotel should respond to TripAdvisor reviews
Review websites like TripAdvisor wield disproportionate influence over the purchase decision of travellers. They can be your hotel's greatest friend, or your greatest enemy, [...]
Selling last minute hotel rooms at discounts
Selling last minute hotel rooms at deep discounts looks like a great idea. You have sold the perishable room inventory at a discounted price [...]
